Using new technologies to increase sales or reduce operating costs (thereby increasing profits) is a proven business-building strategy. Like the assembly line, automated machinery, telephone and fax machine, the Internet is an innovation with the power to transform the way a business operates day in and day out. All it takes is an understanding of how to best deploy these innovations for a meaningful return on investment. Use the links on the left to learn more about WebPower Marketing’s many Internet Business Solutions for your business – sound Internet Solutions that go far beyond websites for far better results.
So what’s the difference and how do you choose? As with any decision that affects your business, it’s best to start off by understanding your options. Here’s one to watch out for:
Years ago it wasn’t uncommon for a business website to be little more than an online brochure, and these bought-by-the-page website designs are just that. Granted, today’s modern web browsers allow for far more graphically rich layouts, but in the end you still have an online brochure. It may succeed at giving prospects some information about your company (assuming they can find your site to begin with), but it won’t do much for your bottom line. And this leads us to an important point:
We’re talking about measurable results, and this is where Internet Business Solutions differ from those “website design packages” so many firms (and indeed, individuals) want to sell you. A sound Internet Solution is derived from true business objectives. They are built with specific purposes in mind and are measurable according to your business plan. An Internet Business Solution is also scalable, so that no matter how big (or small) your business is today, it will grow with you.
As you attract and communicate with more customers, expand into more markets, take more orders, reduce training expenses and spend less time exchanging documents through the mail or with couriers, you’ll begin to see how valuable a sound Internet Solution really is. And these are only a few of ways to take advantage of the Web today.
To learn more about an Internet Business Solution that really works for your business, contact your local Internet Consultant today.